After developing and launching a website, maintaining the website is challenging. In order to keep your website healthy, to encourage continued traffic growth, and strengthen your SEO and Google rankings you have to regularly check your website for issues and mistakes and keep it updated and relevant. You have to do,

1. Weekly Tasks

• Check all the pages on the website are loading without error.
• Update core website plugins and software.
• Check that backups are performed regularly and stored offsite.
• Check and remove any spam comments you have, form submissions, and user accounts.
• Check all forms to ensure they are working properly.
• Check for any broken links.
• Check for 404 errors and resolve these by fixing links and redirecting, etc.

2. Monthly Tasks

• Check the speed of your website.
• Review security scans and resolve any issues.
• Review website statistics like what is your most popular content, what is your least popular, where are visitors coming from, Tweak your content to suit, etc.
• Review your local search visibility, etc.

3. Quarterly Tasks

• Make sure your website contents are up to date.
• Check whether the Web graphics and photos are up to date.
• Review and tweak meta title ad meta description tags.
• Test the website to ensure that it looks and displays properly on the most popular browsers and mobile devices.
• Validate your site. (CSS/HTML, Accessibility, Mobile-friendly)
• Check the backup health by restoring the most recent backup to a separate web server.
• Check the uptime logs, etc.

4. Yearly Tasks

• Update the copyright date in your website footer and any other references.
• Review each page of the site for content accuracy.
• Renew your website domain name(s).
• Review your website strategy to align with your business goals, etc.

The list goes on and on. It grows on itself, and if not correctly implemented, can cause some serious problems and setbacks to your potential growth and business health. Though it looks simple, properly maintaining a website is a lot of work.

The matter is can you do all this just by yourself? And if you have more than one website it will be a disaster if you try to all the stuff by yourself…

There are many reasons that this is not a good idea. If you are an agency and think maintaining all your clients websites and the time you will have to spare to do all the maintaining works. You will not have spare time left to focus on client marketing campaigns, or new website developments. If you can save the time you use to maintain websites, you’ll be able to generate more money for your agency and better results for your clients.

There is also sometimes a problem to find and hire web designers and developers with the needed level of expertise in the local market.

So the answer to all our website maintaining troubles is OUTSOURCE WEBSITE MAINTENANCE.

What is Outsourcing Website Maintenance?

Outsourcing website maintenance is contracting a third party to do all the maintenance work of your websites rather than staffing it internally.

It helps a business take advantage of expertise and resources they may not have internally without the overhead of hiring additional staff. The companies that you hire to maintain your websites offer an all-in-one website maintenance solution that includes speed optimization, malware protection, downtime support, managed software updates(plugin, theme, and core), and reporting. So the agency only has to do is offer maintenance packages to clients at a higher cost than what the agency spends on outsourcing.

Advantages of Outsourcing Website Maintenance

• When maintaining a website the biggest concern is your time. Most developers don’t have time to spare to maintain websites with other developing workloads. So by outsourcing the maintenance of your website will save you a lot of time to work on developing new websites.
• If any problem has occurred with the website, you don’t have to panic trying to track down the hosting company, plugin developer, theme developer, etc to get help. You only have to do is contact the company you outsourced to maintain your websites.
• You gain access to a broad array of expertise all of which can be focused on helping you grow your business. These include experts in technology, graphic design, business writing, SEO, and others.
• Working with an outside Web development firm can provide fresh perspectives and new ideas which can ultimately enhance your marketing messages and functionality.
• The contract signs between you and your outsourcing partner contain all the commitments and should be followed strictly. Therefore, you have all the rights to check the quality and if you are not satisfied you can cancel the contract if the outsourcing company broke their agreements. If you have an in-house team and if they fail and have to restart you have to bear all the losses.
• If a site crashes, the outsourcing company looking after your client’s websites, can jump on the issue and get the site back online as quickly as possible. A full-service marketing agency can’t afford to drop everything to get the website back online.
• Maintaining high security for your website is a very critical component. This factor matters a lot especially for eCommerce websites as the chance of getting hacked is very high for those websites because of the sensitive information they carry with them such as bank account details and card numbers. But outsourcing companies have a team of professionals that take care of choosing the right hosting platform to maintain all security updates from time to time.
• When hiring an outsourcing agency, you get access to a broad range of experienced programmers.

But when hiring an outsourcing company, you have to be very careful. If you go with the wrong team, you may encounter delays and other risks like communication problems, and issues with quality and security. So that why we are here.  At Ideal WebKit, we have a team of professionals who have years of experience with our worldwide client base. We have the best knowledge and resources that you will not be able to find anywhere else. We guarantee the best quality work and we ensure promised timeline. Ideal WebKit has the best customer care group so our communication skills are spot on without any cultural or other communication barriers. We have maintenance plans that you can choose as per our needs. Our website maintenance plans are listed below.

So do not hesitate to contact us today. Even though you still have questions about outsourcing website maintenance, our team is ready to help you.